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Merchandising for fast-moving consumer goods (FMCG)

Since 2004, MVM Merchandising Agency has been providing merchandising for fast-moving consumer goods (FMCG).

We are a leading Merchandising Agency. We deliver exceptional value to our clients, by providing fast, effective and efficient visual merchandising, product positioning and marketing materials services.

We are a team who understands the retail business. We value teamwork and build team spirit. We build long-term partnerships with our clients that certainly lead to success.

 

We offer our clients the following services:

PRODUCTS POSITIONING

Product display and positioning play a key role in increasing sales and building a strong brand. Every day we are the witness of bad product and POS materials positioning in retail stores (empty shelves, disordered place of sale). Retail merchandising and display solutions are services provided by the MVM Group, which significantly reduce costs.

Merchandising and display solutions in retail stores

Bad positioning is due to the following reasons:

  • overload of employees
  • an excessive number of clients

The direct impact of the lack of merchandising:

  • creating a bad image of the manufacturer/supplier
  • uninformed customers about the products
  • the weak response of customers to the action (sales)
  • brand corruption due to neglect with immeasurable consequences

For businesses that don’t have its merchandising department and that deliver products to the central warehouse.

MVM Group provides an outsourcing service – delegating responsibility for the sale, positioning and promotion of products in retail, from a distributor or manufacturer to a merchandising agency, or in this case to the MVM Group.

We are proud of the extensive network of merchandisers across Serbia, which significantly reduces the costs of training, organizing and coordinating your own team.

Merchandising and display solutions in retail stores

Our retail merchandising services include:

  • the positioning of the products
  • arrangement of the shelves / the place of sale
  • cleaning and maintenance of orderliness of shelves / the place of sale
  • taking out the products from the warehouse and its placing on shelves / in the place of sale
  • participating in purchasing products

AUDITING OF CURRENT MERCHANDISING DEPARTMENTS

In case your company already has a merchandising department, we offer you discreet auditing of merchandisers working in the field. In Western European countries many companies offer this type of service for practical reasons – the impossibility of proper management of employees, their activities, time delay in the buildings, work on the shelves and places of sale etc.

 

Merchandising and display solutions in retail stores

 

We offer you all services of outsourced retail merchandising, plus additional auditing services:

  • of merchandisers
  • of buildings
  • of headmen

ADDITIONAL MERCHANDISING 

If your purchase frequency is high, and your current merchandising team cis unable to maintain good positions, we offer you additional merchandising services. Consulting you first, all outsourced merchandising activities will be done by our merchandisers in order to maximize the placement of products on the market.

We offer additional merchandising service as:

EXCLUSIVE TEAM – (dedicated TEAM) which supports you in major K.A. systems across Serbia (Mega, Hyper and Cash & Carry format) – exclusively dedicated to your brands

SHARED TEAM – a combination of larger K.A. systems and retail stores (Mega, Hyper, Cash & Carry, Super Maxi and Mini Maxi formats – a division of labour with your brands and our other clients

MIXED  TEAM – a combination of Exclusive and shared team with included TT channel across the country with included and periodic inputs for less interesting stores in smaller places

MVM Group is at your disposal – one contact the whole region (Serbia, Bosnia and Herzegovina, Montenegro and North Macedonia): CONTACT

Example: Parsa Beauty in DM drugstores and NIVEA

Merchandising and display solutions in retail stores

 DM-SHOP-029-mvm-outsource-1 Merchandising in retail

Merchandising and display solutions in retail stores

 

THE WORK INTENSITY

  • daily
  • more than once a week
  • weekly
  • monthly

REPORTING

Reporting is in real – time, through ESTEH software, using tablet computers. You can find more information about ESTEH at www.esteh.net

Merchandising and display solutions in retail stores
Report example

COST PROJECTION EXAMPLE

Suppliers are forced to develop their merchandising services to solve this problem and thus create new costs. The costs of a team of five to ten people, in their own merchandising service, range from 140,000.00 to 3,000,000.00 dinars.

Full-time seasonal jobs are available at the moment.

EXAMPLE REPORT

Report

Daily report at a retail store

PRESS CLIPPING

Shelf

Great shelf better sale

 

CONTACT US

Resolve all your problems by contacting us immediately and scheduling a meeting with our team here.

REFERENCES

SEE COMPLETE LIST OF REFRENCES