Displaying and positioning of products play the main role in increase of sale and making the brand itself. We are the witness of bad positioning of POS materials in branches and offices (dust, blank promotional systems, the empty dispenser, folded and crumpled leaflets, crumpled posters) every day, which could have a significant influence on the business performance and position in relation to competition.
Bad positioning occurs due to this reasons:
The direct impact of the lack of merchandising in finance:
In order to solve this problem, vendors are forced to develop their own merchandising departments and by doing that, making new expenses. For a team of five to ten people in their own merchandising services, costs are in the range between 400000-800000 dinars.
For banks, insurance companies and other financial institutions that don’t have merchandising departments, MVM merchanidising offers a complete service. The merchandising service which MVM Group offers its customers include:
Appliance of visual identity of branch office:
The cash-machines (ATM) at your standards
The inside of branch office:
Positioning and placing
Suggesting the supplying of POS material
If the client frequency in your branch offices is big, and your existing merchandising team can’t keep good positions of POS material, we offer you the service of additional merchandising for better positioning.
Considering that we have high-quality warehouse space, therefore we can also offer you the services of storing, as well as distribution of POS material.
In case that your bank already has the merchandising team, MVM Group offers to you discrete supervision of merchandisers working in the field. In Western European countries many companies offer this type of services for practical reasons – impossibility of good supervising of people working in the field, of their effort, time delay in the buildings and their work on places of sale etc.
We offer you all services of serving merchandising, plus additional supervising services:
If you want more information you can schedule a meeting with our merchandisers, and there you can exchange information about all topics that are not included in the report, but may be useful for your company. You are also welcome to attend the weekly meetings of merchandisers from all over the country so that you can obtain all sorts of information from the whole territory.
We can visit all the client branch offices or just some (isolated), according to the client wish.
The use of software and databases gives us the ability to offer, at any moment, to our customers real-time updated reports in several predefined formats or a special report made to fit customer request.