Digital signage is the system of centralized transmission / broadcasting information, picture, video, text and sound in real time via monitors that are located within buildings or facilities to external parties.
Information is transmitted from one center to unlimited network monitor (plasma, LCD screens) over the Internet with the possibility that each unit (monitor) has a different information or the same content throughout the network, depending on the way in which we want to place the intended information.
From one center to broadcast one or more information / content in whole or part of a network monitor, at any location wherever the facility is located. Any information can be transmitted in the form of images, text or sound so that information is becoming a quality, timely and resins to those who need such information and is intended.In particular, we emphasize the possibility of “PRO–playout” system that each unit of the screen, can be assigned different information, image or text.
Digital signage uses elements of “television” combining images, sound, text crawl with information in real time, as well as the possibility of implementing a company logo in the form of inserters.
Providing information in real time
Flexibility and customization of content in real time makes the system of internal network transmission of multimedia information within a facility similar to “cable television channel“. In this way we get new dimensions and dynamics of broadcasting content and the possibility of adjusting the content / information timing of when and how many broadcast information or content should be on the screen, and that information within one or more areas should be aired.
The pace of modern communication and information
In this way, multimedia content or information is placed in a modern way using the latest technology with minimal real costs.
Time that users spend on the premises is converted to education and additional possibility of placing content in the form of advertising messages that are essential for communication with consumers.
Reducing operational costs
The cost of installing and maintaining digital signage is far lower than the cost of a series of classical methods of information (poster, leaflet…).